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Hashtag your colourful photos using #LiveColourful to take part. Visit Live Colourful to find out how.Visit Live Colourful
Wish there could be a festival every weekend? Then great news, Colourfest is coming to a pub near you, so there sort of is! All through the summer, Bulmers will be teaming up with Marston’s to bring the festival spirit to pub gardens around the country. If camping doesn’t really float your boat, but outdoorRead More On Our Blog
Grab a glass, fill it with ice and prepare your taste buds, as we’ve just launched a brand new flavour to add a splash of colour to your summer. Introducing (drumroll please…) Bulmers Zesty Blood Orange – the UK’s only blood orange flavoured cider! As the latest addition to our family, Zesty Blood Orange continuesRead More On Our Blog
As the nights grew colder and the cider gardens emptied, we headed down to Broome Farm in Hereford to give our apple trees some much needed TLC. To reward our hard-working trees for a bumper crop, we wanted to keep our trees cosy in the winter and wrap them in festive jumpers. With a car bootRead More On Our Blog
Great food? Check. Great location? Check. Great movies? Check. As the nights draw in, what better way to live colourful than to head deep under London for a season of classic Christmas films? …and that’s where Bulmers comes in. We’ve partnered with our friends at the Underground Film Club to bring you a season ofRead More On Our Blog
The colourful Bulmers range has something for everyone from our Original Apple right through to Bold Black Cherry. Which one are you going to choose?
We use big apples, small apples, juicy apples and bittersweet apples to make the well-balanced and medium-sweet flavour of Bulmers Original Cider that you know and love.
Pears, we love them as much as we love apples. They were the first fruit we pressed back in 1887. Bulmers Pear Cider has a light and refreshing pear flavour in every drop.
Bulmers Cider Crushed Red Berries & Lime is our great apple cider blended with red berries, cut with a shot of lime to deliver an explosively fruity taste.
Our thirst for variety means we’ve continued to innovate ever since we began in 1887. Try new Bulmers Cider Zesty Blood Orange, our delicious cider cut with Blood Orange flavourings.
Our journey so far...
H.P. "Percy" Bulmer founded our company in 1887. He left education early through illness, taught himself what he could and founded the greatest Cider Making company in the world today. You'll find his hard work rewarded with his name on every Bulmers bottle you drink.
In 1888 we built a small factory in Ryelands Street, Hereford
Fred joins Percy, and they move to a bigger factory. Fred graduated from Cambridge and had been offered to tutor the king of Siam's children. Little did he know that he could have starred in "The King and I", which features Anna, Fred's replacement.
All salesmen need an ego boost with a nice ride, and Bulmers' staff were no exception - here's their first ever motorbike, allowing them to spread Cider further and faster than before.
Dr Herbert Durham becomes the director of research and pioneers modern cider-making processes that are still in place in the industry today. For the first time cider makers can produce large quantities of consistently good cider.
King George V recognised Bulmers' success in 1911 by rewarding us with the Royal Warrant, a title we hold to this day.
“I have never in my long life met anyone with such a natural gift of judgement. It almost amounted to a second sight. It was more due to his good judgement than anything else that we pulled through to the end.”Fred on the road
By 1933 we were sending Bulmers out to even more thirsty customers… Bulmers is being exported to Egypt, Indo-China, Malaawi, New Zealand and Argentina.
In 1960 we named our huge Steel Tanks (that hold all of your cider) after the planets…with the exception of Uranus, of course.
Sitting is an important part of the Cider Making process and makes sure nothing unwanted gets into our bottles, but it used to be done manually, first by candlelight, then lamps.
In 1969 Apollo XI made history by bringing man to the moon, and to celebrate we named one of our Cider tanks after the mission. A few years later NASA delivered a present right back to us - the Apollo X capsule, which readied NASA for the full Moon landings, appeared in Hereford in time for one of our legendary cider festivals!
Exactly 100 years after Percy first founded Bulmers, we were publicly listed on the London Stock Exchange
The Hereford apple trees are still happy and healthy and delivering the perfect base for our legendary cider year after year. These days we can be found celebrating weekends, relishing colour, bathing in rays of pure joy. Plus we’ve channeled every shade and hue on the colour spectrum into SEVEN glorious flavours of delicious Bulmers Cider. Cheers!